Melissa Gamarra: Book Author & Online Business Manager

I met Melissa when many other business owners were paralyzed by pandemic uncertainties and restrictions. Not Melissa! She was driving …

Online marketing success for professional services

These days, most have an expert opinion to share about online marketing. Many have a product for sale to prove …

Owning a niche on Audible

Most book authors look at print and digital for their masterpiece, but fail to consider the opportunities audio can provide. …

Are you stuck with writer’s block?

Writing a book isn’t  easy. Just because you do something for a living doesn’t mean that knowledge translates easily to …

5 tips for kindly firing a client

If you’ve been in business for a while, chances are you’ve taken on a client that turned out to be …

Good customer service includes apologies

Have you ever met someone or dealt with a company who refused to acknowledge a mistake? We’re human. We all …

Creative marketing with calendars

It’s not necessary to spend a lot to have a big impact. What’s more important than your budget, or reach, …

Creative names help marketing efforts

I always smile and chuckle when I see a great name. Whether that’s for a company, a product . . …

Analogies, metaphors and similes; telling the difference

Do you know how to identify the right term for your comparison? Often, it’s hard to know the correct word. …

There’s a reason for that curious fact

I always enjoy learning about peculiar reasons for actions and situations. Now seems like a great time ponder such things. …

Odd fellow space sharing while sheltering in place

There’s not much that irks me when it comes to critters. I spent 20 years living on a farm populated …

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