Melissa Gamarra: Book Author & Online Business Manager
I met Melissa when many other business owners were paralyzed by pandemic uncertainties and restrictions. Not Melissa! She was driving …
Online marketing success for professional services
These days, most have an expert opinion to share about online marketing. Many have a product for sale to prove …
Owning a niche on Audible
Most book authors look at print and digital for their masterpiece, but fail to consider the opportunities audio can provide. …
Are you stuck with writer’s block?
Writing a book isn’t easy. Just because you do something for a living doesn’t mean that knowledge translates easily to …
5 tips for kindly firing a client
If you’ve been in business for a while, chances are you’ve taken on a client that turned out to be …
Good customer service includes apologies
Have you ever met someone or dealt with a company who refused to acknowledge a mistake? We’re human. We all …
Creative marketing with calendars
It’s not necessary to spend a lot to have a big impact. What’s more important than your budget, or reach, …
Creative names help marketing efforts
I always smile and chuckle when I see a great name. Whether that’s for a company, a product . . …
Analogies, metaphors and similes; telling the difference
Do you know how to identify the right term for your comparison? Often, it’s hard to know the correct word. …
There’s a reason for that curious fact
I always enjoy learning about peculiar reasons for actions and situations. Now seems like a great time ponder such things. …
Odd fellow space sharing while sheltering in place
There’s not much that irks me when it comes to critters. I spent 20 years living on a farm populated …